Over the recent holidays (2017), over $1 Billion USD was donated to charities through Paypal – a record high. This brings the total amount of donations paid through Paypal to $8.5 Billion USD, for just 2017 alone. Paypal CEO Dan Schulman said: “While the whole...
We previously wrote up a post on the Case Against Static Websites For Non-Profit Organisations, where we discussed why your NFP website should always have updated and fresh content. One of the cornerstones of this content comes from writing regular articles. In light...
You’ve probably heard about how important social media is these days – and the people who are telling you this aren’t blowing hot air. According to Statista, 89% of people in Australia aged between 25 to 54, reported to currently using social media...
So you’ve got together a budget (or a grant from Google) and you’ve started to drive traffic through online advertising – but you haven’t been seeing any real tangible results. Why is this? And how can you fix this issue? As a follow up to our...
Note: there has been some major updates to the Google Ad Grant. Read about it here. As a Non-Profit Organisation, you probably don’t have a lot of spare marketing budget to promote your cause. Luckily, Google grants $10,000 USD per month in their Adwords...
