There is an unwritten rule in writing that distinguishes good authors from great storytellers. It is called “show, don’t tell,” and it is the crucial technique for delivering real drama in your books. We bring this rule up because the same idea can be applied to...
A solid and informative online presence is crucial to your success as an Australian not-for-profit (NFP). Engaging your clients is more than a big marketing image and a quick overview of your mission. Many clients and donors will seek out your website for additional...
There is nothing quite like an honest and genuine showing of gratitude. Think about all the times you may have gone out of your way to help a friend or family member. That heartfelt “thank you” they provide speaks volumes. It is a true sign that you have sent...
Everyone wants fast websites. It doesn’t matter if you’re looking up the latest trend in sneakers or just want the weather in Syndey, a website that won’t load and deliver the goods is not worth your time. As a not for profit, the same is true. You want potential...
Roughly 29% of the total Australian population declared tax-deductible donations to charitable organisations from 2019-2020. While that certainly helps lower tax obligations for everyday families, it also means a significant pool of funding that can help with...