A good conversion rate for any website is around 2% to 5%. That may seem low, but it makes a difference when you’re trying to solicit donor funds and get more of the community involved in volunteering for your NFP’s mission. Every single visitor who finds your...
A solid and informative online presence is crucial to your success as an Australian not-for-profit (NFP). Engaging your clients is more than a big marketing image and a quick overview of your mission. Many clients and donors will seek out your website for additional...
Every year, there are around 3.5 billion viewers who go online to watch streaming video from a number of platforms. That could be over to YouTube for instructional videos about fixing a chicken coop or on social media for the latest dance trend. With all that traffic...
How you craft a website for a nonprofit organisation in Australia has just as much to do with the layout and visuals as it does the backend and function. There is a rich balancing act between what your audience wants in terms of information and entertainment as much...
Australia is an incredible place to live. Besides the stunning landscapes, creatures that have inspired countless stories, and diverse waterways, the spirit of our nation is founded on ingenuity and grit. For example, the mateship we show toward one another includes...