A recent paper from Carnegie Mellon University discussed the merits of using social media like X (formerly Twitter) during an emergency. The point was to illustrate how increased usage of any online activity correlates with a natural disaster like a harsh weather...
There is an unwritten rule in writing that distinguishes good authors from great storytellers. It is called “show, don’t tell,” and it is the crucial technique for delivering real drama in your books. We bring this rule up because the same idea can be applied to...
A solid and informative online presence is crucial to your success as an Australian not-for-profit (NFP). Engaging your clients is more than a big marketing image and a quick overview of your mission. Many clients and donors will seek out your website for additional...
There is nothing quite like an honest and genuine showing of gratitude. Think about all the times you may have gone out of your way to help a friend or family member. That heartfelt “thank you” they provide speaks volumes. It is a true sign that you have sent...
Having a quality NFP that focuses on the care so many people need is fantastic. However, getting the word out on all you do and how you improve society takes a bit more effort. While a modern website with all the bells and whistles goes a long way to improving your...