Around 26 million people call Australia home. Our country is a veritable human kaleidoscope of backgrounds, philosophies, and physical capabilities. With so much diversity, you want the website of your not-for-profit (NFP) to be firing on all cylinders. As a...
Millennials are busy. Family, jobs, and trying to lead us into the future cause them to not volunteer as much as Gen Z or younger. In fact, around 63% of Gen Z report enjoying some form of volunteer work, a significant improvement compared to other generations. Why...
A recent paper from Carnegie Mellon University discussed the merits of using social media like X (formerly Twitter) during an emergency. The point was to illustrate how increased usage of any online activity correlates with a natural disaster like a harsh weather...
There is an unwritten rule in writing that distinguishes good authors from great storytellers. It is called “show, don’t tell,” and it is the crucial technique for delivering real drama in your books. We bring this rule up because the same idea can be applied to...
A solid and informative online presence is crucial to your success as an Australian not-for-profit (NFP). Engaging your clients is more than a big marketing image and a quick overview of your mission. Many clients and donors will seek out your website for additional...