One after the other, voice operated personal assistants came onto the scene riding a wave of popularity that has risen since 2010 when Siri was first launched. Recent studies carried out by NorthStar Research have discovered that 55% of teenagers and 41% of adults use voice search more than once a day. They have predicted that voice recognition services will double in the next five years. With this anticipated increase, and ever-growing level of interest, a starting line has been drawn. Companies need to adapt as new factors are introduced. Factors that could potentially damage search rankings and even company revenues.
What does this mean and how will it impact the SEO landscape? Click here to read more.