When someone searches for a plumber after a pipe bursts or a decent place for Chinese food, major search engines like Google generate local results first. These are the services or businesses closest to the user. Even when they’re using a VPN or other anonymizing...
When a person searches for a service your Australian Not-for-Profit offers, they almost always end up on a website or social media profile. This is your primary point of contact. It’s the bulletin board that describes what you do, how you help, and how they can engage...
Every website is different, but one thing tends to remain the same. No matter if the site is for an Australian not-for-profit or a local rock band, it tends to have the same five core pages: Home, About, Services/Products, Contact, and Legalese (privacy policy, user...
From 2015 to 2024, public contributions to NGOs fell by about 20%. That could be due to inflation, global economic changes, and shifts in the cost of living, but either way, Australian NFPs have had to think outside the box to find funding for essential programming....
More and more Australians are getting up-to-date news from social media. Everything from fluctuating grocery prices to international conflicts is often easier to find on TikTok, Facebook, or X. You’re just as likely to hear about the latest insights into a global war...
