How AI is Changing the Game for Australian NFPs

How AI is Changing the Game for Australian NFPs

The rapid emergence of artificial intelligence (AI) across everything from Google search results to the chatbots used when booking a hotel is impacting not-for-profits. Charities across Australia are waking up to the idea of balancing budgets, growing sponsor...
How to Build a Local-First Landing Page for Your Australian NFP

How to Build a Local-First Landing Page for Your Australian NFP

When someone searches for a plumber after a pipe bursts or a decent place for Chinese food, major search engines like Google generate local results first. These are the services or businesses closest to the user. Even when they’re using a VPN or other anonymizing...
9 Reasons It’s Time to Update Your Australian NFP’s Website

9 Reasons It’s Time to Update Your Australian NFP’s Website

When a person searches for a service your Australian Not-for-Profit offers, they almost always end up on a website or social media profile. This is your primary point of contact. It’s the bulletin board that describes what you do, how you help, and how they can engage...